GeoSmart H3 Layering™
Design balanced, non-overlapping territories in seconds with adaptive hex-based modelling that respects geography, volume and travel time.


Territory & Route Optimisation
LeeWay helps operations and field teams plan realistic routes and balanced territories—built for the pace of field marketing, installations, and service work.
Whether you’re delivering a national retail rollout, a weekend install blitz, or day-to-day sales routes, planning by hand wastes hours and leaves gaps. LeeWay turns scattered call lists into efficient, balanced routes that your teams can actually complete.
Design balanced, non-overlapping territories in seconds with adaptive hex-based modelling that respects geography, volume and travel time.
Distribute calls and mileage intelligently so every rep has an achievable schedule.
Generate daily routes that consider live travel time, depot or resource locations, and re-optimise instantly when plans change.

Used in retail refits, service rollouts, merchandising campaigns, and installation projects. From five installers to five hundred, LeeWay adapts to your structure, workload, and deadlines.
10-20%
LeeWay’s real-road routing cuts wasted travel, helping reduce fuel costs and fatigue
3 hours/day
Average time saved on scheduling and re-routing versus manual spreadsheets
25% more visits
Balanced routes and realistic drive-times help teams cover more ground without longer days
LeeWay’s AI assistant helps planners and managers understand performance instantly. “Where are my longest routes?” “Which rep is overloaded?” “How can I cover Belfast faster?” Simple questions. Clear, actionable answers.

Created by people who’ve worked in the field — tested and refined through years of real campaigns, installations, and service projects.
“Install schedules used to change by the hour — LeeWay reduces the admin burden and keeps our field teams productive, even when the brief shifts.”
“Before LeeWay, allocating stores was a jigsaw. Now, I upload the list and it auto-builds fair, efficient routes quickly that actually make sense.”
Your data stays safe, in-region, and isolated per client. GDPR-compliant by design. Optional audit trails for enterprise accounts.
Data residency options within UK & EU with configurable retention policies.
Strict multi-tenant isolation ensures proprietary strategies remain confidential.
Automated audit trails with exportable evidence for IT and legal teams.
Yes. LeeWay supports both UK postcodes and Irish Eircodes automatically. You can upload a mixed list from Excel, and it will geocode every location using accurate mapping data for Great Britain and Ireland.
No strict formatting required. LeeWay recognises postcode, Eircode, and address columns automatically. Just ensure each row has at least a postcode or Eircode and, if available, a name or ID.
Yes. Every plan downloads as an Excel sheet with Territory, Day, Latitude, Longitude and all your original columns intact. You can also connect via API for automated import/export.
All data stays within UK & EU data centres on encrypted infrastructure with tenant isolation, role-based access, audit logging and GDPR compliant retention policies.
Choose the runway that suits your team today.
£59
per month
£250
per month
Custom
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Speak with the team and see how LeeWay can transform your next project — from planning to execution.